SOCIAL MEDIA: A Field Guide for Highway & Public Works Superintendents
Social media is the new town hall.
Residents post complaints, questions, and rumors online before they ever call your office — whether or not your department has an account. Used well, social media speeds emergency response and builds public trust. Used carelessly, it creates legal exposure, records-management failures, and lasting damage to your reputation. This guide condenses the presentation into a desk reference: what the law now requires, how to write a defensible policy, and the habits that keep you out of trouble.
