Creative strategies that motivate real people living in unique local communities. 

Today’s communication environment is crowded, confusing, and expensive. National marketing firms and large digital platforms create even more “noise” centered around generic marketing strategies lacking insights or local understanding.

Appius Communications is different.

  • We are targeted.

  • We bring authenticity and build trust.

  • We use the right data to uncover real insights about unique audiences.

  • We have a deep understanding of the non-profit sector and rural community outreach.

  • We are committed to transparency and ethics.

We are accessible to organizations of every size and budget. At Appius Communications, we understand that local organizations need to stretch a dollar while still being effective.

Meet Our Team

  • Adam Howell

    Founder, Principal Consultant

    Adam is a versatile communications and public affairs professional with over 15 years of experience leading outreach initiatives, designing strategic communication campaigns, and delivering high-impact public engagement across local-rural communities. Adam has successfully developed numerous award-winning outreach programs and has published feature articles on local infrastructure, governance, social support programs, and agriculture. Adam is experienced in designing communication toolkits for public and nonprofit sectors, conducting insightful, data-driven research, and crafting compelling stories that meet audiences where they are.

    Adam is a strong advocate for local-rural community support systems and local government. He specializes in rural outreach and advocacy.

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  • Avery Kim

    Communications Specialist

    Avery joined Appius Communications in 2025. Her interests include rural outreach, content creation, and developing local and stakeholder relationships. She previously served as Editor-in-Chief of a multimedia student newspaper, and she has assisted with outreach coordination and programming for NY FarmNet.

    Inspired by a background in farm education and 4-H, Avery currently studies Agricultural Sciences at Cornell University in Ithaca, New York. She is an active member of campus organizations including Team Ag Ed, Collegiate Farm Bureau, Cornell University Dairy Science, and Cornell Beef Cattle Club. Avery is a Cornell Tradition Fellow and 2025 Ambassador Scholar of the NYS Ag Society.

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