Our Services
Why Work With Appius Communications
Mission-Aligned Expertise: We specialize in public service, nonprofit, and community-focused communications.
Evidence-Based Strategy: Every project is grounded in data and tailored to your specific objectives.
Efficiency & Scalability: Flexible service models from one-time campaigns to fully managed communications programs.
Community-Level Impact: Our work is designed to build trust, strengthen partnerships, and deliver measurable outcomes.
To discuss your goals or request a tailored proposal, contact us at adam.howell@appiuscomms.com.
Strategic Communications and Outreach Management
We design and manage comprehensive communications programs that connect organizations with the audiences they need to reach. Whether you need support for a time-limited campaign or ongoing management of your public presence, we provide flexible options to match your goals and capacity.
What we offer:
Campaign-Based Strategy: End-to-end planning and execution for a specific objective, such as a public awareness effort, policy initiative, service launch, or voter education campaign.
Ongoing Communications Management: We can manage all of your public-facing communications — social media, newsletters, press releases, website updates, and more — for a predictable monthly fee.
Digital Media and Content Development: Strategic creation of digital assets including graphics, messaging frameworks, video scripts, social media calendars, and website content optimized for reach and engagement.
Media Relations: Press release drafting, media outreach, and story pitching to amplify visibility and establish your organization as a trusted source.
Community and Stakeholder Messaging: Development of tailored messaging to strengthen trust, improve engagement, and support behavior change in diverse communities.
Research, Data Analysis, and Micro-Targeting
Every successful communication strategy begins with evidence. We apply a research-driven approach to understand audiences, identify needs, and guide decisions that increase effectiveness and reduce wasted effort.
Our capabilities include:
Audience Segmentation and Targeting: Use demographic, geographic, and behavioral data to define and reach priority populations.
Community Needs and Perception Analysis: Identify barriers, motivators, and trusted channels to inform strategic messaging.
Data-Driven Campaign Design: Apply public datasets, local indicators, and custom research to shape strategies with measurable outcomes.
Performance Metrics and Evaluation: Establish baselines, track results, and produce actionable reporting to refine outreach and demonstrate impact.
Training and Capacity Building
We equip organizations and their teams with the tools, knowledge, and frameworks to communicate more effectively, even in challenging or underserved environments.
Training programs can include:
Rural Outreach and Communications: Practical strategies for building trust, navigating informal networks, and engaging residents in low-density or high-skepticism regions.
Message Development Workshops: Build internal capacity to craft clear, consistent, and effective messages for multiple audiences.
Stakeholder Mapping and Engagement Planning: Learn how to identify, prioritize, and cultivate relationships with key partners and influencers.
Data-Informed Communications Planning: Understand how to interpret and apply research insights to shape outreach strategies.
Contact us
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